Your Law Practice, Your Life, Your Legacy

A professional development workshop for lawyers.

June 20, 2008 in Tucson, Arizona

The experienced life-coaching and business transformation power-duo of Dean Axelrod and Constance Charlier will lead this dynamic, interactive workshop.

In this half-day program you will learn what it means to leave a personal or professional legacy (“You can leave an obituary or a legacy; the choice is yours!”) and create an action plan to make your legacy a reality.

Sponsored by: State Bar of Arizona 2008 Annual Convention

For more information, registration, and fees, contact:
State Bar of Arizona
(602) 340-7239
(866) 48-AZBAR (toll-free outside Maricopa County)

Blaze Your Own Trail And Create The Life You Want

Keynote speech and mini-workshop for legal professionals

June 27, 2008

Learn the secrets to achieving success and reducing stress in your work and personal life by knowing your principles and making decisions that are consistent with those principles. In this workshop you will learn how to find the appropriate balance between the demands of work and the demands of your spirit. By defining success on your terms, in a way that is meaningful to you regardless of the social pressures or expectations of your professional community.

Upon completion, you will have tools you can use to blaze your own trail. This journey is not for the faint of heart. Those who pioneered the West broke away from their comfortable norms and pursued dreams against the odds. We can each do the same in our own lives and this workshop will show you how.

Sponsored by: NALS REGION 8 CONFERENCE

For more information, registration, and fees, contact:
NALS of Arizona
http://www.nalsofarizona.org

Guerilla Marketing: Strategies for Ethical Solo and Small Firm Lawyers

A Marketing Seminar Just For Lawyers^SM

March 7, 2008 in Phoenix, Arizona

The legal marketplace is a competitive battlefield, with small firm lawyers competing against big firms for the best clients and to protect and grow their market share. In this battle, capturing and holding market share, and defending against incursions by large wealthy firms can make solo and small firm lawyers feel helpless in a seemingly unwinnable contest.

But small firm lawyers can hold their own and grow by using powerful guerilla marketing tactics, even against the biggest firms. Equipped with an arsenal of ethical and professional marketing tools, solo and small firm lawyers can become guerilla marketers and create opportunities to maximize their strengths.

In this 1-hour presentation you will learn how to use your greatest strengths and limited resources more effectively to thrive in any market climate, no matter how small your firm or your budget. You will learn how to:

• Use Invisible Marketing^SM to win clients without waking the sleeping giant
• Maximize your limited resources (money and time) using the same high tech marketing tools that are used by national firms
• Increase your marketing ROI (return on investment) by activating resources that you already have (but you might not be aware of)

Just For Lawyers^SM and Invisible Marketing^SM are offered exclusively by Axelrod Management Advisors, LLC.

Sponsored by: State Bar of Arizona, Solo Practitioner and Small Firm Section

For more information, registration, and fees, contact:
State Bar of Arizona
(602) 340-7239
(866) 48-AZBAR (toll-free outside Maricopa County)